Charlton have announced a new partnership with ITRM, which will see them become the Trust’s new Official Kit Sponsor.
On the 16th July 2014 Charlton and ITRM met up at The Valley to launch the partnership and were joined by Bob Bolder, Trust coach and former Charlton goalkeeper, along with Club Ambassador and Addicks legend Keith Peacock.
ITRM has worked with the Trust since 2011 to provide a range of IT services and technical support. They have also worked closely with the club over the last few years and have recently announced a strategic partnership.
By becoming the Trust’s Official Kit Sponsor, the ITRM logo will be noticeably displayed on all kit worn by the charity’s full time and part time staff.
David White, Managing Director at ITRM, said, "We are delighted to be partnering with Charlton Athletic Community Trust. ITRM is an honest ethical company with very strong family values and we work very hard to listen to our customers and deliver the best possible service we can. We have provided services to the Trust for over 3 years and have worked with the Football Club for over 7 years."
"The attraction of a partnership with the Trust is that we share the same values and desires. This was evident from the first time that I met Jason Morgan and after seeing some of the great work the Trust does in and around the community, it was without hesitation that we decided to enter into a partnership with The Trust," added David.
He continued, "It is quite remarkable what Jason and his team have achieved over a relatively short number of years and I have no doubt that as the relationship between our organisation’s grow, ITRM's contribution will increase and help to make a difference within the community. We are grateful for this opportunity and very pleased to be a part of this exciting future."
Trust CEO Jason Morgan commented, "We are delighted to have agreed terms with ITRM, they’ve been working closely with the club and Trust for the last few years and are committed in supporting our work in the community. It’s also pleasing to have a local business partner connected with the Trust and everyone is looking forward to building and strengthening our relationship with them over the coming years."
"Following several meetings with David and understanding ITRM’s vision for the future and their own community ethos, I am very excited about this partnership," explained Jason. "We have set strategic objectives and David and I are collectively focused about making these succeed."